BlogTour 2011 London Edition

Carmen NatschkeTo the Trade: Design Shows & Events



Designer bloggers and writers are social creatures by nature. We love attending the numerous markets year-round from the traditional stomping grounds of High Point to the luxe high-end design mecca of Design Miami to Manhattan’s sophisticated Architectural Digest Home Show. You’ll see us milling about at swanky cocktail parties and laughter-filled dinners at chic restaurants, oohing and ahhing over the design fixtures, furniture and various other decor – it’s our passion- we love beautiful design; our very worlds revolve around it and we love talking about it, and writing about it. So it really didn’t come as too much of a surprise when I found out that fellow design lover and friend Veronika Miller, of the popular interior design hub, Modenus, had conceived the idea of BlogTour 2011 London over one of those many dinners we attended during market.

image In March we were all in New York City for the Architectural Digest Home Show and as has become our tradition we all met for dinner.  Still fully energized after attending the AD/DIFFA cocktail party we headed out to an intimate after-party dinner at the exotic Barbes’ restaurant off of 5th Avenue. There we chatted about the wonderful design discoveries we had come across as we walked the show. The conversation eventually turned to the impact Social Media had on our respective businesses and on the design industry as a whole. During dinner Veronika spoke with Cynthia Bogart, the Editor of The Daily Basics, regarding the high energy buzz on Twitter and Facebook that had been generated by design bloggers.

Inspired by her conversation with Cynthia, the success of her Architectural Digest Home Show sponsored Tweet-up, and a very encouraging conversation about duplicating that success on an international scale with MMPI’s (Merchandise Mart Properties Inc) Troy Hanson provided the spark that gave birth to Veronika’s concept for BlogTour.  Veronika’s idea was to create design tours powered by the social media influence of a select group of passionate design, lifestyle and travel bloggers. So Modenus, in collaboration with MMPI and MyDeco, organized BlogTour 2011 with the first event to take place in London during London Design Festival.

BlogTour 2011 is being sponsored by several prestigious design companies including Blanco, Samuel Heath, Victoria and Albert Baths and Wallunica . The event will be covered by The Decorating Diva along with the following distinguished contingent of UK and US design and lifestyle bloggers: